Davines Alchemic Shampoo Red is a color-enhancing shampoo especially for red or mahogany colored hair that wants to emphasize its hair color and for pink on blonde hair. The specially designed formula contains a blend of distilled, pure color pigments as well as moisturizing and protective ingredients, which intensify the hair color while protecting and strengthening the hair. The color pigments enhance red tones and make your hair color shine with life and luster. Contains 97% degradable ingredients of which 88% are of natural origin. 100% natural surfactants. Hydrolyzed milk protein cares and protects the hair, while panthenol provides intense moisture and shine. Mild surfactants clean the hair gently but effectively, while olive oil peg-7 ester restores the hydrolipidic balance, resulting in healthy and protected hair. You get cleaned and cared for hair while the hair color is preserved and gets a nice shine. Has a pH value of 5.3. Wet your hair thoroughly. Apply a small amount and gently massage into hair and scalp. Rinse thoroughly. Repeat if necessary. To achieve a fully satisfactory effect, it is necessary to follow up with Alchemic Conditioner Red. Volume: 280 ml